Associate of Applied Science Degree in Business Administration

In today's fast-paced business environments, the ability to keep day-to-day operations running smoothly is highly valued. Whether you’re preparing to enter the workforce or seeking  credentials to advance your career, earning an associate’s degree in business administration at Kaplan University can help you establish your position in the field.*

Associate of Applied Science in Business Administration Program Highlights

The online business administration associate’s degree curriculum focuses on helping you:

  • Develop skills in accounting, management, and software applications
  • Explore business operations and refine your decision-making and problem-solving skills
  • Apply management theories and techniques learned in your coursework to real-world business scenarios through a capstone experience
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Associate of Applied Science in Business Administration Concentrations

Business administration concentrations are designed to prepare you with specialized knowledge and skills in a chosen field. Personalize your education by focusing your elective choices on an area of study that best fits your desired career path. For example, if you are interested in pursuing a career in small business management, the associated concentration offers courses in accounting, customer service, and software applications that provide specialized knowledge directly related to managing small businesses.*

Concentrations include:

  • Business
  • Customer Service
  • Entrepreneurship
  • Health Club Operations
  • Hospitality Management
  • Information Processing
  • Meeting and Event Planning
  • Office Management
  • Retail Management
  • Sales
  • Small Business Management
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Our Tuition Cap Lowers the Cost of Your Education

At Kaplan University, we are constantly searching for ways to help students seek a brighter future, and that includes making sure our tuition costs are as low as possible. That is why we are introducing the Kaplan University Tuition Cap.

How it works: When you enroll in a participating Tuition Cap program at Kaplan University, your tuition will be capped, ensuring that you only pay a fixed amount for your education. Once you hit your cap, you will no longer have to make any payments for the rest of your education at Kaplan University, even if you have to retake a course, as long as you meet and maintain all enrollment requirements for the Kaplan University Tuition Cap program.

Why it helps: Not only will you know exactly how much your education will cost when you enroll, but our Tuition Cap will also help you save 33%* off the total cost of your tuition. It's part of our promise to help make college education more accessible and more affordable. Click here for answers to commonly asked questions.

*Students in Maine can receive a 22% savings off the full tuition. Enrollees in programs eligible for Tuition Cap pricing will pay the same tuition cost per quarter credit hour and fees as for other undergraduate programs/enrollees plus $200 per-term administrative fee and other fees. The total cost of the program, though, will be capped, other than applicable background check and/or lab fees. Savings based on the difference between capped and non capped programs for 180 or 90 credits for bachelor’s or associate’s degrees, respectively. Students who receive transfer credit typically study for significantly fewer terms and do not receive maximum savings. Contact an Admissions Advisor for details.

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Accreditation

Kaplan University Business Programs are accredited by ACBSP.

Click here to learn more.

Higher Education at the Highest Standards

Kaplan University is accredited by The Higher Learning Commission (HLC) and committed to the highest standards. Our specific programs hold additional industry-relevant approvals and accreditations.

What are the Career Opportunities?

Whether you want to begin a career in management or make a change to business administration, earning an associate's degree in business administration may help you qualify for entry-level positions in a variety of fields.*

How Do I Get Started?

Kaplan University offers multiple start dates, giving you greater flexibility with your education, life, and work schedules. Certain start dates may not be available at all ground locations; speak with an advisor for additional information.

18

Oct

Online and Campus Start Date

October 18, 2017

08

Nov

Online and Campus Start Date

November 08, 2017

06

Dec

Online and Campus Start Date

December 06, 2017

03

Jan

Online and Campus Start Date

January 03, 2018

31

Jan

Online and Campus Start Date

January 31, 2018

28

Feb

Online and Campus Start Date

February 28, 2018

21

Mar

Online and Campus Start Date

March 21, 2018

18

Apr

Online and Campus Start Date

April 18, 2018

16

May

Online and Campus Start Date

May 16, 2018

06

Jun

Online and Campus Start Date

June 06, 2018

05

Jul

Online and Campus Start Date

July 05, 2018

01

Aug

Online and Campus Start Date

August 01, 2018

22

Aug

Online and Campus Start Date

August 22, 2018

19

Sep

Online and Campus Start Date

September 19, 2018

17

Oct

Online and Campus Start Date

October 17, 2018

07

Nov

Online and Campus Start Date

November 07, 2018

05

Dec

Online and Campus Start Date

December 05, 2018

Curriculum: All Tracks

  • Core

    Total Core Credits: 15

    Total Program Credits: 90

    • CM 107: COLLEGE COMPOSITION I Change

      Building on your existing writing strengths will help develop a foundation for a successful education and career. You will learn strategies to express yourself with confidence and communicate your ideas effectively in personal, academic, and professional situations.

      Credits:

      5

      Prerequisites Required:

      None

    • CM 220: COLLEGE COMPOSITION II Change

      This course helps students apply research and critical thinking skills to develop effective arguments. Students will create professional writings, incorporating post-draft revision strategies and working constructively with colleagues.

      Credits:

      5

      Prerequisites Required:

      None

    Choose Your Courses Below

    • MM 150: SURVEY OF MATHEMATICS Change

      Students will improve their background in mathematical concepts and skills utilizing real-world scenarios to solve math problems. Students will also enhance their own knowledge by demonstrating the ability to explain and interpret concepts, which is a valued skill in many fields. The topics may include sets, variables, measurement, and statistics.

      Credits:

      5

      Prerequisites Required:

      None

    • MM 212: COLLEGE ALGEBRA Change

      This course covers topics of algebra including linear functions, equations, and inequalities, systems of equations with two variables, polynomial functions, rational and radical equations and inequalities, exponential and logarithmic functions, ratios, proportions, variation, and graphing.

      Credits:

      5

      Prerequisites Required:

      None

  • Major

    Total Major Credits: 60

    Total Program Credits: 90

    • AB 140: INTRODUCTION TO MANAGEMENT Change

      This course provides an introductory overview of management theory, management functions, organizational structure, daily management responsibilities, ethics, and current management tools and resources. Theoretical concepts will be illustrated with practical application to real-world management problems and scenarios. Implications for managing change within the context of a global economy and other dynamic environmental forces are also examined.

      Credits:

      5

      Prerequisites Required:

      None

    • AB 217: FINANCE Change

      This course covers basic financial concepts, principles, and techniques used in making corporate financial planning decisions. It provides students with the tools necessary for analyzing the time value of money, financial analysis and planning, the capital budgeting process and decisions, and long-term financing, and introduces international capital markets. 

      Credits:

      5

      Prerequisites Required:

      AB 113 or AB 114, and MM 255

    • AB 219: MARKETING Change

      This is an introductory course emphasizing key concepts and issues underlying the modern practice of marketing. The use of marketing by an organization and the effects of marketing on society will be examined. Course content includesan overview of the general nature and role of marketing in the global environment, the marketing concept, buyer behavior, target marketing, and the internal environment in which marketing operates. The marketing mix is studied through the four main decision areas of products and services, distribution, promotion, and pricing.

      Credits:

      5

      Prerequisites Required:

      AB 140; AB 224 or AB 220; and CM 220

    • AB 224: MICROECONOMICS Change

      Microeconomics is an introduction to economic principles that influence decisions of  individual consumers and business managers.  You will examine how the law of supply and demand is reflected in pricing and quantity decisions in a variety of market situations. Close attention will be paid to how a firm’s cost structure affects decisions regarding how much to produce, given a price in a perfectly competitive market situation, compared to pricing and quantity decisions in other market structures. Consideration will be given to how individuals’ concepts of cost versus benefit enter into their buying decisions. The impact of governmental attempts to modify market outcomes will be a special focus of the course.

      Credits:

      5

      Prerequisites Required:

      CM 220, MM 255, and one of the following: AB 113, AC 113, AB 114, or AC 114

    • MM 255: BUSINESS MATH AND STATISTICAL MEASURES Change

      In this course, the student will apply math skills and knowledge to solve financial problems and conduct statistical analyses. Through expert step-by-step guidance using sample problems and solutions related to banking, credit, basic finance, investments, and statistics, the student will also gain an understanding of financial instruments and terminology used in business. 

      Credits:

      5

      Prerequisites Required:

      MM 150 or higher
       

    • 100/200 LEVEL: SPECIALIZATION COURSES Change

      Credits:

      20

      Prerequisites Required:

      None

    Choose Your Courses Below

    • CS 113: ACADEMIC STRATEGIES FOR THE BUSINESS PROFESSIONAL Change

      Designed to facilitate personal and professional success, this course introduces you to the purposes and processes of university education. An emphasis is placed on study, communication, and thinking skills that support academic achievement. You will also examine the relationship between learning and motivation.

      Credits:

      5

      Prerequisites Required:

      None

    • CS 121: PATHWAYS TO ACADEMIC SUCCESS Change

      Designed to facilitate personal and professional success, this course introduces students to the purposes and processes of university education. An emphasis is placed on study, communication, and thinking skills that support academic achievement. Students also examine the relationship between learning and motivation. (Onsite only)

      Credits:

      5

      Prerequisites Required:

      None

    • AB 113: ACCOUNTING FOR NONACCOUNTING MAJORS Change

      This course emphasizes the use of accounting by managers in a business environment. Topics covered include accounting concepts, internal control, current assets, noncurrent assets, liabilities, and equity. The course is specifically designed for nonaccounting majors, and emphasis is placed on accounting areas affecting business owners and managers.

      Credits:

      5

      Prerequisites Required:

      None

    • AB 114: ACCOUNTING I Change

      This course reviews the complete accounting cycle and the creation and management of accounting information for business entities. Particular emphasis will be placed on the fundamental principles and skills of the accounting profession, including recording of transactions, financial presentation of accounting data, and the uses of accounting information.

      Credits:

      5

      Prerequisites Required:

      None

    • AB 290: ASSOCIATE’S INTERNSHIP IN MANAGEMENT Change

      This course will provide you with practical work experience in a real-world environment. You will arrange an onsite internship working as a professional for a cooperating employer or a virtual internship with a Kaplan University participating organization. Both the onsite internship and virtual internship environments will provide practical, real-world experiences and mentoring from experienced professionals. This experience will help you develop professional competencies that are desirable in the career marketplace. Internships must be preapproved by the Dean prior to the start of the term.

      Credits:

      5

      Prerequisites Required:

      Must be taken in final term or have approval of the Dean

    • AB 299: ASSOCIATE'S CAPSTONE IN MANAGEMENT Change

      This capstone course builds on the concepts of all the courses taken within the Associate of Applied Science in Business Administration and provides students with an opportunity to integrate their previous coursework in a meaningful review of their learning and to assess their level of mastery of the stated outcomes of their degree program.

      Credits:

      5

      Prerequisites Required:

      Capstone course must be taken in final term or have approval of the Dean

  • Electives

    Total Electives Credits: 15

    Total Program Credits: 90

Curriculum: Concentration

Concentration
Select a Concentration
  • Select a Concentration
  • Business Specialization
  • Customer Service Specialization
  • Entrepreneurship Specialization
  • Health Club Operations Specialization
  • Hospitality Management Specialization
  • Information Processing Specialization
  • Meeting and Event Planning Specialization
  • Office Management Specialization
  • Retail Management Specialization
  • Sales Specialization
  • Small Business Management Specialization
  • Please Select a Concentration Above
  • Business Specialization

    Total Business Specialization Credits: 20

    Total Program Credits: 90

    • AB 116: ACCOUNTING II Change

      This course continues the study of accounting principles by further exploring the assets, liabilities, and stockholders’ equity sections of a corporation's balance sheet. This course continues to lead you to accounting mastery using an integrated learning system. This course provides further understanding of what accounting is all about and accounting's evolving role in business.

      Credits:

      5

      Prerequisites Required:

      AB 114

      Specialization courses are completed within the major requirements of the degree plan.
    • AB 204: MACROECONOMICS Change

      Macroeconomics involves the theory, principles, and practices of economics that affect the national economy as a whole. Topics covered in this course includes national income determination, economic growth, aggregate demand, aggregate supply, unemployment, inflation, the Federal Reserve system, monetary policy, fiscal policy, and global economies.

      Credits:

      5

      Prerequisites Required:

      AB 224

      Specialization courses are completed within the major requirements of the degree plan.
    • IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND Change

      This course teaches students to use the current Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

      Dynamic Description:

      Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Microsoft Office Applications On Demand, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

      What's Next?

      After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    Choose one of the following:

    • AB 209: SMALL BUSINESS MANAGEMENT Change

      In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

      Credits:

      5

      Prerequisites Required:

      AB 140

      Specialization courses are completed within the major requirements of the degree plan.
    • AB 220: GLOBAL BUSINESS Change

      This course gives students an overview of global business. Students receive an introduction to the differences in political, economic, legal, and cultural systems across different nations and the risks and opportunities these represent to a global and international business. This course serves as an introduction to the factors involved in making strategic and ethical decisions in a global business environment. Hypothetical case scenarios are used to illustrate the reality of doing business globally.

      Credits:

      5

      Prerequisites Required:

      AB 140

      Specialization courses are completed within the major requirements of the degree plan.
  • Customer Service Specialization

    Total Customer Service Specialization Credits: 20

    Total Program Credits: 90

    • AB 202: BUILDING CUSTOMER SALES AND LOYALTY Change

      This course studies the use of the following promotional tools and their applications: advertising, sales promotions, events, and loyalty and frequency shopper programs. It looks at the application of these tools to increase customer market share. This course examines the effect that consumer behavior and customer management have on brand image and loyalty.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Specialization courses are completed within the major requirements of the degree plan.

    • CM 206: INTERPERSONAL COMMUNICATIONS Change

      This course introduces students to the principles of interpersonal communication and emphasizes how to be a more effective communicator in professional and personal situations. Emphasis is on interpersonal communication in varying contexts, focusing on professional communication as well as personal, social, and cultural dimensions. Topics include the communication process, the influence of perception on communication, verbal and nonverbal elements of interaction, listening, the communication of emotions, conflict management, and effective communication strategies.

      Credits:

      5

      Prerequisites Required:

      Any College Composition I course

      Specialization courses are completed within the major requirements of the degree plan.

    • CM 214: PUBLIC SPEAKING FOR THE PROFESSIONAL Change

      This course provides students with practical advice and essential skills for public speaking in a variety of professional settings. Students will learn how to create presentations that are organized, well researched and persuasive. In addition to learning how to be effective oral communicators, students will explore how to address diverse audiences and analyze the impact of their communication in terms of persuasiveness, ethical considerations, and intended purpose. They will create and deliver presentations on diverse topics to an array of audiences and critique examples from professional speeches to understand what constitutes effective speaking.

      Credits:

      5

      Prerequisites Required:

      Any College Composition I course

      Specialization courses are completed within the major requirements of the degree plan.

  • Entrepreneurship Specialization

    Total Entrepreneurship Specialization Credits: 20

    Total Program Credits: 90

    • AB 202: BUILDING CUSTOMER SALES AND LOYALTY Change

      This course studies the use of the following promotional tools and their applications: advertising, sales promotions, events, and loyalty and frequency shopper programs. It looks at the application of these tools to increase customer market share. This course examines the effect that consumer behavior and customer management have on brand image and loyalty.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 207: STARTING A BUSINESS Change

      This course will introduce students to the world of entrepreneurship and their role in small business. There will be an emphasis on building a business which will include the elements of entrepreneurship, management, marketing, and finance. The Internet will be used as a resource and many real-life cases will be studied.
       

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 209: SMALL BUSINESS MANAGEMENT Change

      In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

      Credits:

      5

      Prerequisites Required:

      AB 140

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Specialization courses are completed within the major requirements of the degree plan.

  • Health Club Operations Specialization

    Total Health Club Operations Specialization Credits: 20

    Total Program Credits: 90

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Specialization courses are completed within the major requirements of the degree plan.

    • EF 205: SCIENTIFIC FOUNDATIONS OF EXERCISE AND FITNESS Change

      This course familiarizes students with the scientific basis of exercise and fitness physiology and related human anatomy, including cardiopulmonary anatomy and physiology. Students learn about energy metabolism as it relates to exercise and how aging affects human physiology, exploring current strategies in exercise and fitness training to facilitate disease prevention and healthy aging.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • SC 121: HUMAN ANATOMY AND PHYSIOLOGY I Change

      In this course, students are taught the anatomy and physiology of the human body. Topics include the various body systems, structures, cells, and tissues and the principles of homeostasis. Students are introduced to the organization and structure of the human body. This course includes a lab component.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • SC 131: HUMAN ANATOMY AND PHYSIOLOGY II Change

      In this course, which is a continuation of SC 121: Human Anatomy and Physiology I, students are taught the anatomy and physiology of the human body. Topics include, but are not limited to, the cardiopulmonary, immune, gastrointestinal, urinary, and reproductive systems. These systems will be covered on a cellular, tissue, organ, and system level. This course includes a lab component.

      Credits:

      5

      Prerequisites Required:

      SC 121

      Specialization courses are completed within the major requirements of the degree plan.

  • Hospitality Management Specialization

    Total Hospitality Management Specialization Credits: 20

    Total Program Credits: 90

    • AB 117: GLOBAL HOSPITALITY Change

      In this course, aspiring managers learn about the many global opportunities available in the hospitality industry. Highlights include examination of hospitality and tourism industry careers. Students gain a better understanding of the organization and structures of hotels and restaurants from a management perspective, including franchising and management contracts, business ethics, human resources, and marketing. Through analysis, students appreciate both the management and customer service viewpoints concerned with global hospitality venues.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 206: HOTEL MANAGEMENT AND OPERATIONS Change

      A hotel management and departmental perspective on daily operations addressing the optimal guest experience is emphasized in this introductory course. The interactions between functional areas of the hotel are examined to assist management in realizing the property’s goals. Topics include problem solving and leadership skills, revenue management, technology, and team-building skills.

      Credits:

      5

      Prerequisites Required:

      AB 117 or permission from the Department Chair

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 213: FOOD AND BEVERAGE MANAGEMENT Change

      This course provides a foundational understanding of food and beverage operations from a management perspective for potential industry professionals. Key topics include commercial and onsite food and beverage service management, regulatory compliance, and food production and service quality and standards.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 223: CONVENTION SALES AND SERVICES Change

      This course introduces future hospitality managers to convention and tradeshow management. This overview of the functions of operations, sales, and services allows students to apply industry best practices to solve real-world issues. Students receive an inside look at how the sales, marketing, and service effort is organized and how to manage the group meetings business in hotels and convention centers.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

  • Information Processing Specialization

    Total Information Processing Specialization Credits: 20

    Total Program Credits: 90

    • CM 115: COMMUNICATION—CONCEPTS AND SKILLS Change

      Being able to communicate effectively in an information-based and globally connected society is a necessary and vital part of all professions. This course introduces basic communication skills, why intended messages often get misunderstood, how linguistic, cultural, gender, and social differences impact communication, and how to effectively and ethically use technology as a communication tool. Students will be introduced to the knowledge and skills necessary to understand communication and to effectively communicate in both professional and personal applications.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND Change

      This course teaches students to use the current Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

      Dynamic Description:

      Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Microsoft Office Applications On Demand, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

      What's Next?

      After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • IT 153: SPREADSHEET APPLICATIONS Change

      This course examines spreadsheet concepts including calculations, formulas, built-in functions, and spreadsheet design. You will create spreadsheets and manipulate data to solve business problems. The course further explores topics such as charts, data tables, pivot tables, and what-if analysis.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • IT 163: DATABASE CONCEPTS USING MICROSOFT ACCESS Change

      This course is an introduction to relational database management systems. You will use a relational database management system to create and maintain a database. You will create filters, sorts, queries, forms, and reports. Emphasis will be placed on the skills needed to meet user requirements.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

  • Meeting and Event Planning Specialization

    Total Meeting and Event Planning Specialization Credits: 20

    Total Program Credits: 90

    • AB 213: FOOD AND BEVERAGE MANAGEMENT Change

      This course provides a foundational understanding of food and beverage operations from a management perspective for potential industry professionals. Key topics include commercial and onsite food and beverage service management, regulatory compliance, and food production and service quality and standards.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 223: CONVENTION SALES AND SERVICES Change

      This course introduces future hospitality managers to convention and tradeshow management. This overview of the functions of operations, sales, and services allows students to apply industry best practices to solve real-world issues. Students receive an inside look at how the sales, marketing, and service effort is organized and how to manage the group meetings business in hotels and convention centers.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 230: FOUNDATIONS OF CONFERENCE AND EVENT PLANNING Change

      In this course, important elements of planning, organizing, and managing conferences and events are examined. Recommended planning steps involved in the execution and management of professional conferences and events are applied to real-world scenarios. Through analysis of marketing and management concepts, budgeting best practices, and operational considerations, the skill sets necessary to become an effective practitioner in this field are reviewed to provide an initial foundation for future hospitality professionals.

      Credits:

      5

      Prerequisites Required:

      None

      Specialization courses are completed within the major requirements of the degree plan.

    • AB 270: ADVANCED MEETING PLANNING Change

      In this course, you will learn the essential planning and organizing strategies needed for successful meeting, event, and conference creation. Resources, contingency planning, and problem solving will be emphasized. Ethical, environmental, and diversity concerns involved in designing, coordinating, and planning professional meetings, conferences, and events will also be addressed.

      Credits:

      5

      Prerequisites Required:

      AB 230

      Specialization courses are completed within the major requirements of the degree plan.

  • Office Management Specialization

    Total Office Management Specialization Credits: 20

    Total Program Credits: 90

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Concentration courses are completed within the major requirements of the degree plan.

    • AB 230: FOUNDATIONS OF CONFERENCE AND EVENT PLANNING Change

      In this course, important elements of planning, organizing, and managing conferences and events are examined. Recommended planning steps involved in the execution and management of professional conferences and events are applied to real-world scenarios. Through analysis of marketing and management concepts, budgeting best practices, and operational considerations, the skill sets necessary to become an effective practitioner in this field are reviewed to provide an initial foundation for future hospitality professionals.

      Credits:

      5

      Prerequisites Required:

      None

      Concentration courses are completed within the major requirements of the degree plan.

    • CM 206: INTERPERSONAL COMMUNICATIONS Change

      This course introduces students to the principles of interpersonal communication and emphasizes how to be a more effective communicator in professional and personal situations. Emphasis is on interpersonal communication in varying contexts, focusing on professional communication as well as personal, social, and cultural dimensions. Topics include the communication process, the influence of perception on communication, verbal and nonverbal elements of interaction, listening, the communication of emotions, conflict management, and effective communication strategies.

      Credits:

      5

      Prerequisites Required:

      Any College Composition I course

      Concentration courses are completed within the major requirements of the degree plan.

    • IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND Change

      This course teaches students to use the current Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

      Dynamic Description:

      Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Microsoft Office Applications On Demand, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

      What's Next?

      After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

      Credits:

      5

      Prerequisites Required:

      None

      Concentration courses are completed within the major requirements of the degree plan.

  • Retail Management Specialization

    Total Retail Management Specialization Credits: 20

    Total Program Credits: 90

    • AB 102: PRINCIPLES OF RETAILING Change

      This course provides an overview of the retail industry and explores significant developments in the retailing field such as consolidation, multichannel offerings, centralization, and globalization. Students will examine the key retail decision variables (location, merchandise management, pricing, communications, store design, customer service, and store management), and explore the principles and practices of successful retail management through contemporary examples. Students will also observe a variety of management theories applied in a retail context.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Concentration courses are completed within the major requirements of the degree plan.

    • AB 202: BUILDING CUSTOMER SALES AND LOYALTY Change

      This course studies the use of the following promotional tools and their applications: advertising, sales promotions, events, and loyalty and frequency shopper programs. It looks at the application of these tools to increase customer market share. This course examines the effect that consumer behavior and customer management have on brand image and loyalty.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Concentration courses are completed within the major requirements of the degree plan.

    • AB 209: SMALL BUSINESS MANAGEMENT Change

      In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

      Credits:

      5

      Prerequisites Required:

      AB 140

      Concentration courses are completed within the major requirements of the degree plan.

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Concentration courses are completed within the major requirements of the degree plan.

  • Sales Specialization

    Total Sales Specialization Credits: 20

    Total Program Credits: 90

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Concentration courses are completed within the major requirements of the degree plan.

    • CM 206: INTERPERSONAL COMMUNICATIONS Change

      This course introduces students to the principles of interpersonal communication and emphasizes how to be a more effective communicator in professional and personal situations. Emphasis is on interpersonal communication in varying contexts, focusing on professional communication as well as personal, social, and cultural dimensions. Topics include the communication process, the influence of perception on communication, verbal and nonverbal elements of interaction, listening, the communication of emotions, conflict management, and effective communication strategies.

      Credits:

      5

      Prerequisites Required:

      Any College Composition I course

      Concentration courses are completed within the major requirements of the degree plan.

    • CM 214: PUBLIC SPEAKING FOR THE PROFESSIONAL Change

      This course provides students with practical advice and essential skills for public speaking in a variety of professional settings. Students will learn how to create presentations that are organized, well researched and persuasive. In addition to learning how to be effective oral communicators, students will explore how to address diverse audiences and analyze the impact of their communication in terms of persuasiveness, ethical considerations, and intended purpose. They will create and deliver presentations on diverse topics to an array of audiences and critique examples from professional speeches to understand what constitutes effective speaking.

      Credits:

      5

      Prerequisites Required:

      Any College Composition I course

      Concentration courses are completed within the major requirements of the degree plan.

    • IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND Change

      This course teaches students to use the current Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

      Dynamic Description:

      Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Microsoft Office Applications On Demand, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

      What's Next?

      After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

      Credits:

      5

      Prerequisites Required:

      None

      Concentration courses are completed within the major requirements of the degree plan.

  • Small Business Management Specialization

    Total Small Business Management Specialization Credits: 20

    Total Program Credits: 90

    • AB 122: PAYROLL ACCOUNTING Change

      This course introduces federal laws affecting personnel and payroll records and covers in detail how to process a payroll. Topics covered include the calculation and recording of gross pay and overtime, federal income taxes, social security taxes, and federal and state unemployment taxes. Required federal tax and information returns and deposit rules are also covered.

      Credits:

      5

      Prerequisites Required:

      AB 113 or AB 114

      Concentration courses are completed within the major requirements of the degree plan.

    • AB 221: CUSTOMER SERVICE Change

      In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

      Credits:

      5

      Prerequisites Required:

      CM 107

      Concentration courses are completed within the major requirements of the degree plan.

    • IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND Change

      This course teaches students to use the current Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

      Dynamic Description:

      Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Microsoft Office Applications On Demand, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

      What's Next?

      After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

      Credits:

      5

      Prerequisites Required:

      None

      Concentration courses are completed within the major requirements of the degree plan.

    Choose one of the following courses:

    • AB 209: SMALL BUSINESS MANAGEMENT Change

      In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

      Credits:

      5

      Prerequisites Required:

      AB 140

      Concentration courses are completed within the major requirements of the degree plan.

    • AB 220: GLOBAL BUSINESS Change

      This course gives students an overview of global business. Students receive an introduction to the differences in political, economic, legal, and cultural systems across different nations and the risks and opportunities these represent to a global and international business. This course serves as an introduction to the factors involved in making strategic and ethical decisions in a global business environment. Hypothetical case scenarios are used to illustrate the reality of doing business globally.

      Credits:

      5

      Prerequisites Required:

      AB 140

      Concentration courses are completed within the major requirements of the degree plan.

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