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  • Kaplan University offers multiple start dates, giving you greater flexibility with your education, life, and work schedules.

    Sep 17

    Online Start Date
    Sep 17, 2014

    Oct 15

    Online and Hagerstown Start Date
    Oct 15, 2014

    Nov 12

    Online and Campus Start Date
    Nov 12, 2014

    View the Academic Calendar
  • Curriculum: All Tracks

    Core

    CM 107: COLLEGE COMPOSITION I (5 Credits)

    Building on your existing writing strengths will help develop a foundation for a successful education and career. You will learn strategies to express yourself with confidence and communicate your ideas effectively in personal, academic, and professional situations.

    Prerequisites Required: None

    Total Core Credits: 15
    Total Program Credits: 90

    CM 220: COLLEGE COMPOSITION II (5 Credits)

    This course helps students apply research and critical thinking skills to develop effective arguments. Students will create professional writings, incorporating post-draft revision strategies and working constructively with colleagues.

    Prerequisites Required: None

    Total Core Credits: 15
    Total Program Credits: 90

    MM 212: COLLEGE ALGEBRA (5 Credits)

    This course covers topics of algebra including linear functions, equations, and inequalities, systems of equations with two variables, polynomial functions, rational and radical equations and inequalities, exponential and logarithmic functions, ratios, proportions, variation, and graphing.

    Prerequisites Required:

    None

    MM 150: SURVEY OF MATHEMATICS (5 Credits)

    Students will improve their background in mathematical concepts and skills utilizing real-world scenarios to solve math problems. Students will also enhance their own knowledge by demonstrating the ability to explain and interpret concepts, which is a valued skill in many fields. The topics may include sets, variables, measurement, and statistics.

    Prerequisites Required:

    None

    Total Core Credits: 15
    Total Program Credits: 90

    Major

    AB 140: INTRODUCTION TO MANAGEMENT (5 Credits)

    This course provides an introductory overview of management theory, management functions, organizational structure, daily management responsibilities, ethics, and current management tools and resources. Theoretical concepts will be illustrated with practical application to real-world management problems and scenarios. Implications for managing change within the context of a global economy and other dynamic environmental forces are also examined.

    Prerequisites Required:

    None

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    AB 217: FINANCE (5 Credits)

    This course covers basic financial concepts, principles, and techniques used in making corporate financial planning decisions. It provides students with the tools necessary for analyzing the time value of money, financial analysis and planning, the capital budgeting process and decisions, and long-term financing, and introduces international capital markets. 

    Prerequisites Required:

    AB 113 or AB 114, and MM 255

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    AB 219: MARKETING (5 Credits)

    This is an introductory course emphasizing key concepts and issues underlying the modern practice of marketing. The use of marketing by an organization and the effects of marketing on society will be examined. Course content includesan overview of the general nature and role of marketing in the global environment, the marketing concept, buyer behavior, target marketing, and the internal environment in which marketing operates. The marketing mix is studied through the four main decision areas of products and services, distribution, promotion, and pricing.

    Prerequisites Required:

    AB 140; AB 224 or AB 220; and CM 220

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    MM 255: BUSINESS MATH AND STATISTICAL MEASURES (5 Credits)

    In this course, the student will apply math skills and knowledge to solve financial problems and conduct statistical analyses. Through expert step-by-step guidance using sample problems and solutions related to banking, credit, basic finance, investments, and statistics, the student will also gain an understanding of financial instruments and terminology used in business. 

    Prerequisites Required:

    MM 150 or higher
     

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    100/200 LEVEL: SPECIALIZATION COURSES (20 Credits)

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    AB 299: ASSOCIATE'S CAPSTONE IN MANAGEMENT (5 Credits)

    This capstone course builds on the concepts of all the courses taken within the Associate of Applied Science in Business Administration and provides students with an opportunity to integrate their previous coursework in a meaningful review of their learning and to assess their level of mastery of the stated outcomes of their degree program.

    Prerequisites Required:

    Capstone course must be taken in final term or have approval of the Dean

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    AB 203: HUMAN RESOURCE MANAGEMENT (5 Credits)

    In this course, students will examine the processes involved in human resources from a managerial perspective. Students will examine the functions of human resource management including job analysis, staffing, performance appraisal, training and development, compensation, labor relations, and legal requirements.

    Prerequisites Required:

    None

    AB 224: MICROECONOMICS (5 Credits)

    As an introduction to economic principles that influence decisions of individual consumers and business managers, students will examine how the law of supply and demand is reflected in pricing and quantity decisions in a variety of market situations, how a firm's cost structure affects such decisions, and how an individual's concept of cost versus benefit enters into the decision process, as well as the role of governmental influence in attempts to modify market outcomes.

    Prerequisites Required:

    None

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    AB 113: ACCOUNTING FOR NONACCOUNTING MAJORS (5 Credits)

    This course emphasizes the use of accounting by managers in a business environment. Topics covered include accounting concepts, internal control, current assets, noncurrent assets, liabilities, and equity. The course is specifically designed for nonaccounting majors, and emphasis is placed on accounting areas affecting business owners and managers.

    Prerequisites Required:

    None

    AB 114: ACCOUNTING I (5 Credits)

    This course reviews the complete accounting cycle and the creation and management of accounting information for business entities. Particular emphasis will be placed on the fundamental principles and skills of the accounting profession, including recording of transactions, financial presentation of accounting data, and the uses of accounting information.

    Prerequisites Required:

    None

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    CS 113: ACADEMIC STRATEGIES FOR THE BUSINESS PROFESSIONAL (5 Credits)

    Designed to facilitate personal and professional success, this course introduces students to the purposes and processes of university education. An emphasis is placed on study, communication, and thinking skills that support academic achievement. Students also examine the relationship between learning and motivation.

    Prerequisites Required:

    None

    CS 121: PATHWAYS TO ACADEMIC SUCCESS (5 Credits)

    Designed to facilitate personal and professional success, this course introduces students to the purposes and processes of university education. An emphasis is placed on study, communication, and thinking skills that support academic achievement. Students also examine the relationship between learning and motivation. (Onsite only)

    Prerequisites Required:

    None

    Total Major Credits: 60
    Total Program Credits: 90

    Online students will take the program-specific Academic Strategies course.

    Electives

    OPEN ELECTIVES (15 Credits)

    Total Electives Credits: 15
    Total Program Credits: 90

    Business Specialization

    AB 116: ACCOUNTING II (5 Credits)

    This course continues the study of accounting principles by further exploring the assets, liabilities, and stockholders’ equity sections of a corporation’s balance sheet. This course continues to lead students to accounting mastery using an integrated learning system. This course provides further understanding of what accounting is all about and accounting’s evolving role in business.

    Prerequisites Required: AB 114

    Total Business Specialization Credits: 25
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 204: MACROECONOMICS (5 Credits)

    Macroeconomics involves the theory, principles, and practices of economics that affect the national economy as a whole. Topics covered in this course includes national income determination, economic growth, aggregate demand, aggregate supply, unemployment, inflation, the Federal Reserve system, monetary policy, and fiscal policy.

    Prerequisites Required:

    AB 224

    Total Business Specialization Credits: 25
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND (5 Credits)

    This course teaches students to use the Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

    Prerequisites Required:

    None

    Dynamic Description:

    Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Software Applications, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

    Sample Projects:    www.screencast.com/t/H6Ha18Ml

    What's Next?

    After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

    Total Business Specialization Credits: 25
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 209: SMALL BUSINESS MANAGEMENT (5 Credits)

    In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

    Prerequisites Required:

    AB 140

    Total Business Specialization Credits: 25
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 220: GLOBAL BUSINESS (5 Credits)

    This course gives students an overview of global business. Students receive an introduction to the differences in political, economic, legal, and cultural systems across different nations and the risks and opportunities these represent to a global and international business. This course serves as an introduction to the factors involved in making strategic and ethical decisions in a global business environment. Hypothetical case scenarios are used to illustrate the reality of doing business globally.

    Prerequisites Required: AB 140

    Total Business Specialization Credits: 25
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Customer Service Specialization

    AB 202: BUILDING CUSTOMER SALES AND LOYALTY (5 Credits)

    This course studies the use of the following promotional tools and their applications: advertising, sales promotions, events, and loyalty and frequency shopper programs. It looks at the application of these tools to increase customer market share. This course examines the effect that consumer behavior and customer management have on brand image and loyalty.

    Prerequisites Required:

    CM 107

    Total Customer Service Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Customer Service Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    CM 206: INTERPERSONAL COMMUNICATIONS (5 Credits)

    This course introduces students to the principles of interpersonal communication and emphasizes how to be a more effective communicator in professional and personal situations. Emphasis is on interpersonal communication in varying contexts, focusing on professional communication as well as personal, social, and cultural dimensions. Topics include the communication process, the influence of perception on communication, verbal and nonverbal elements of interaction, listening, the communication of emotions, conflict management, and effective communication strategies.

    Prerequisites Required: Any College Composition I course

    Total Customer Service Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    CM 214: PUBLIC SPEAKING FOR THE PROFESSIONAL (5 Credits)

    This course provides students with practical advice and essential skills for public speaking in a variety of professional settings. Students will learn how to create presentations that are organized, well researched and persuasive. In addition to learning how to be effective oral communicators, students will explore how to address diverse audiences and analyze the impact of their communication in terms of persuasiveness, ethical considerations, and intended purpose. They will create and deliver presentations on diverse topics to an array of audiences and critique examples from professional speeches to understand what constitutes effective speaking.

    Prerequisites Required: Any College Composition I course

    Total Customer Service Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Entrepreneurship Specialization

    AB 202: BUILDING CUSTOMER SALES AND LOYALTY (5 Credits)

    This course studies the use of the following promotional tools and their applications: advertising, sales promotions, events, and loyalty and frequency shopper programs. It looks at the application of these tools to increase customer market share. This course examines the effect that consumer behavior and customer management have on brand image and loyalty.

    Prerequisites Required:

    CM 107

    Total Entrepreneurship Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 207: STARTING A BUSINESS (5 Credits)

    This course will introduce students to the world of entrepreneurship and their role in small business. There will be an emphasis on building a business which will include the elements of entrepreneurship, management, marketing, and finance. The Internet will be used as a resource and many real-life cases will be studied.
     

    Prerequisites Required:

    None

    Total Entrepreneurship Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 209: SMALL BUSINESS MANAGEMENT (5 Credits)

    In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

    Prerequisites Required:

    AB 140

    Total Entrepreneurship Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Entrepreneurship Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Health Club Operations Specialization

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Health Club Operations Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    EF 205: SCIENTIFIC FOUNDATIONS OF EXERCISE AND FITNESS (5 Credits)

    This course familiarizes students with the scientific basis of exercise and fitness physiology and related human anatomy, including cardiopulmonary anatomy and physiology. Students learn about energy metabolism as it relates to exercise and how aging affects human physiology, exploring current strategies in exercise and fitness training to facilitate disease prevention and healthy aging.

    Prerequisites Required:

    None

    Total Health Club Operations Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    HS 120: ANATOMY AND PHYSIOLOGY I (5 Credits)

    This course is an integrated study of the human body. The focus is on understanding the interrelated nature of the systems of the body. This includes the concept of homeostasis as well as the relationship between structure and function. This course encompasses the anatomy of selected systems as well as the physiology and terminology as applied to the body. The course presents the chemical basis of life and provides a basic understanding of cells, cellular metabolism, and tissue composition and functions. The course also includes the study of the structures and functions of the following systems: integumentary, skeletal, muscular, nervous, endocrine, and senses. 

    Prerequisites Required:

    None

    Total Health Club Operations Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    HS 130: ANATOMY AND PHYSIOLOGY II (5 Credits)

    This course is the continuation of integrated study of the human body. This course encompasses the anatomy of selected systems as well as the physiology and terminology as applied to the body. The course also includes the study of the structures and functions of the following systems: circulatory, lymphatic, respiratory, digestive, urinary, and reproductive.

    Prerequisites Required:

    HS 120

    Total Health Club Operations Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Hospitality Management Specialization

    AB 117: GLOBAL HOSPITALITY (5 Credits)

    In this course, aspiring managers learn about the many global opportunities available in the hospitality industry. Highlights include examination of hospitality and tourism industry careers. Students gain a better understanding of the organization and structures of hotels and restaurants from a management perspective, including franchising and management contracts, business ethics, human resources, and marketing. Through analysis, students appreciate both the management and customer service viewpoints concerned with global hospitality venues.

    Prerequisites Required:

    None

    Total Hospitality Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 206: HOTEL MANAGEMENT AND OPERATIONS (5 Credits)

    In this course, students learn how management techniques can increase front office efficiency and customer sales. Topics include yield management techniques, the latest computer technology, and team-building skills. Students learn how front office activities and functions affect other departments, as well as how to manage the front office to ensure that the property's goals are met.

    Prerequisites Required:

    None

    Total Hospitality Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 213: FOOD AND BEVERAGE MANAGEMENT (5 Credits)

    This course is designed to provide students with a basic understanding of food and beverage operations from a management perspective. Key topics include restaurant operations, production planning, food safety, and industry best practices. Food service managers must become creative in their efforts to best serve their guests, as competition increases, technology improves, and changes become fast paced. This course is designed to help future industry managers become knowledgeable about restaurant management, regulatory compliance, food production, and quality service.

    Prerequisites Required:

    None

    Total Hospitality Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 223: CONVENTION SALES AND SERVICES (5 Credits)

    This course introduces future hospitality managers to convention and tradeshow management. This overview of the functions of operations, sales, and services allows students to apply industry best practices to solve real-world issues. Students receive an inside look at how the sales, marketing, and service effort is organized and how to manage the group meetings business in hotels and convention centers.

    Prerequisites Required:

    None

    Total Hospitality Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Information Processing Specialization

    CM 115: COMMUNICATION—CONCEPTS AND SKILLS (5 Credits)

    Being able to communicate effectively in an information-based and globally connected society is a necessary and vital part of all professions. This course introduces basic communication skills, why intended messages often get misunderstood, how linguistic, cultural, gender, and social differences impact communication, and how to effectively and ethically use technology as a communication tool. Students will be introduced to the knowledge and skills necessary to understand communication and to effectively communicate in both professional and personal applications.

    Prerequisites Required:

    None

    Total Information Processing Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND (5 Credits)

    This course teaches students to use the Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

    Prerequisites Required:

    None

    Dynamic Description:

    Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Software Applications, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

    Sample Projects:    www.screencast.com/t/H6Ha18Ml

    What's Next?

    After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

    Total Information Processing Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 153: SPREADSHEET APPLICATIONS (5 Credits)

    This course examines spreadsheet concepts including calculations, formulas, built-in functions, and spreadsheet design. Students create spreadsheets and manipulate data to solve business problems. The course further explores topics such as charts, data tables, pivot tables, and what-if analysis.

    Prerequisites Required:

    None

    Total Information Processing Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 163: DATABASE CONCEPTS USING MICROSOFT ACCESS (5 Credits)

    This course is an introduction to relational database management systems. Students will use a relational database management system to create and maintain a database. Students will create filters, sorts, queries, forms, and reports. Emphasis will be placed on the skills needed to meet user requirements.

    Prerequisites Required:

    None

    Total Information Processing Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Meeting and Event Planning Specialization

    AB 213: FOOD AND BEVERAGE MANAGEMENT (5 Credits)

    This course is designed to provide students with a basic understanding of food and beverage operations from a management perspective. Key topics include restaurant operations, production planning, food safety, and industry best practices. Food service managers must become creative in their efforts to best serve their guests, as competition increases, technology improves, and changes become fast paced. This course is designed to help future industry managers become knowledgeable about restaurant management, regulatory compliance, food production, and quality service.

    Prerequisites Required:

    None

    Total Meeting and Event Planning Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 223: CONVENTION SALES AND SERVICES (5 Credits)

    This course introduces future hospitality managers to convention and tradeshow management. This overview of the functions of operations, sales, and services allows students to apply industry best practices to solve real-world issues. Students receive an inside look at how the sales, marketing, and service effort is organized and how to manage the group meetings business in hotels and convention centers.

    Prerequisites Required:

    None

    Total Meeting and Event Planning Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 230: FOUNDATIONS OF CONFERENCE AND EVENT PLANNING (5 Credits)

    In this course, students learn the important elements of organizing and managing conferences and events. Students practice planning and review the steps involved in the execution and management of professional conferences and events. Through examination of marketing and management concepts, budgeting best practices, and operational considerations, students review the skill sets necessary to become an effective practitioner in this field.

    Prerequisites Required:

    None

    Total Meeting and Event Planning Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 270: ADVANCED MEETING PLANNING (5 Credits)

    In this course, students will learn the essential planning and organizing strategies needed for successful meeting, event, and conference creation. Resources, contingency planning, and problem solving will be emphasized. Ethical, environmental, and diversity concerns involved in designing, coordinating, and planning professional meetings, conferences, and events will also be addressed.

    Prerequisites Required:

    AB 230

    Total Meeting and Event Planning Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Office Management Specialization

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Office Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 270: ADVANCED MEETING PLANNING (5 Credits)

    In this course, students will learn the essential planning and organizing strategies needed for successful meeting, event, and conference creation. Resources, contingency planning, and problem solving will be emphasized. Ethical, environmental, and diversity concerns involved in designing, coordinating, and planning professional meetings, conferences, and events will also be addressed.

    Prerequisites Required:

    AB 230

    Total Office Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    CM 206: INTERPERSONAL COMMUNICATIONS (5 Credits)

    This course introduces students to the principles of interpersonal communication and emphasizes how to be a more effective communicator in professional and personal situations. Emphasis is on interpersonal communication in varying contexts, focusing on professional communication as well as personal, social, and cultural dimensions. Topics include the communication process, the influence of perception on communication, verbal and nonverbal elements of interaction, listening, the communication of emotions, conflict management, and effective communication strategies.

    Prerequisites Required: Any College Composition I course

    Total Office Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND (5 Credits)

    This course teaches students to use the Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

    Prerequisites Required:

    None

    Dynamic Description:

    Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Software Applications, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

    Sample Projects:    www.screencast.com/t/H6Ha18Ml

    What's Next?

    After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

    Total Office Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Retail Management Specialization

    AB 102: PRINCIPLES OF RETAILING (5 Credits)

    This course provides an overview of the retail industry and explores significant developments in the retailing field such as consolidation, multichannel offerings, centralization, and globalization. Students will examine the key retail decision variables (location, merchandise management, pricing, communications, store design, customer service, and store management), and explore the principles and practices of successful retail management through contemporary examples. Students will also observe a variety of management theories applied in a retail context.

    Prerequisites Required:

    CM 107

    Total Retail Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 202: BUILDING CUSTOMER SALES AND LOYALTY (5 Credits)

    This course studies the use of the following promotional tools and their applications: advertising, sales promotions, events, and loyalty and frequency shopper programs. It looks at the application of these tools to increase customer market share. This course examines the effect that consumer behavior and customer management have on brand image and loyalty.

    Prerequisites Required:

    CM 107

    Total Retail Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 209: SMALL BUSINESS MANAGEMENT (5 Credits)

    In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

    Prerequisites Required:

    AB 140

    Total Retail Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Retail Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Sales Specialization

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Sales Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    CM 206: INTERPERSONAL COMMUNICATIONS (5 Credits)

    This course introduces students to the principles of interpersonal communication and emphasizes how to be a more effective communicator in professional and personal situations. Emphasis is on interpersonal communication in varying contexts, focusing on professional communication as well as personal, social, and cultural dimensions. Topics include the communication process, the influence of perception on communication, verbal and nonverbal elements of interaction, listening, the communication of emotions, conflict management, and effective communication strategies.

    Prerequisites Required: Any College Composition I course

    Total Sales Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    CM 214: PUBLIC SPEAKING FOR THE PROFESSIONAL (5 Credits)

    This course provides students with practical advice and essential skills for public speaking in a variety of professional settings. Students will learn how to create presentations that are organized, well researched and persuasive. In addition to learning how to be effective oral communicators, students will explore how to address diverse audiences and analyze the impact of their communication in terms of persuasiveness, ethical considerations, and intended purpose. They will create and deliver presentations on diverse topics to an array of audiences and critique examples from professional speeches to understand what constitutes effective speaking.

    Prerequisites Required: Any College Composition I course

    Total Sales Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND (5 Credits)

    This course teaches students to use the Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

    Prerequisites Required:

    None

    Dynamic Description:

    Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Software Applications, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

    Sample Projects:    www.screencast.com/t/H6Ha18Ml

    What's Next?

    After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

    Total Sales Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    Small Business Management Specialization

    AB 122: PAYROLL ACCOUNTING (5 Credits)

    This course introduces federal laws affecting personnel and payroll records and covers in detail how to process a payroll. Topics covered include the calculation and recording of gross pay and overtime, federal income taxes, social security taxes, and federal and state unemployment taxes. Required federal tax and information returns and deposit rules are also covered.

    Prerequisites Required: AB 113 or AB 114

    Total Small Business Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 221: CUSTOMER SERVICE (5 Credits)

    In this course, students will learn how companies can develop customer loyalty and address personalized customer needs. Students will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.

    Prerequisites Required:

    CM 107

    Total Small Business Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    IT 133: MICROSOFT OFFICE APPLICATIONS ON DEMAND (5 Credits)

    This course teaches students to use the Microsoft Office suite of applications. Topics include an introduction to Word, Excel, PowerPoint, and cloud-based file management systems. Students will also learn how to analyze appropriate software applications to address solutions within a profession.

    Prerequisites Required:

    None

    Dynamic Description:

    Throughout your educational and professional career, you may often need to use such applications as Microsoft Word, Excel, and PowerPoint. IT 133: Software Applications, will provide you with those desired skills and the ability to meet the demands of future classes and requirements in today's workplace. You will acquire some powerful take away skills in this class that can be used to further enhance your Microsoft Office application skills.

    Sample Projects:    www.screencast.com/t/H6Ha18Ml

    What's Next?

    After successfully completing IT 133, you may want to learn more about Excel. If that is the case then consider taking IT 153: Spreadsheet Applications. This course will help you to gain a deeper understanding of the power of Excel. The skills you will acquire in IT 133 are relevant to what businesses are currently looking for in perspective employees and could help prepare you for your upcoming job searches.

    Total Small Business Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

    AB 220: GLOBAL BUSINESS (5 Credits)

    This course gives students an overview of global business. Students receive an introduction to the differences in political, economic, legal, and cultural systems across different nations and the risks and opportunities these represent to a global and international business. This course serves as an introduction to the factors involved in making strategic and ethical decisions in a global business environment. Hypothetical case scenarios are used to illustrate the reality of doing business globally.

    Prerequisites Required: AB 140

    AB 209: SMALL BUSINESS MANAGEMENT (5 Credits)

    In this course, students will enhance problem-solving skills and develop a practical understanding of small business management principles.

    Prerequisites Required:

    AB 140

    Total Small Business Management Specialization Credits: 20
    Total Program Credits: 90

    Specialization courses are completed within the major requirements of the degree plan.

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